The Hero Caribbean Premier League – CPL realized an incredible 67% increase in television, streaming and digital viewership in 2020, reaching 523.5 million viewers and passing half a billion for the first time in the history of the tournament. The research was independently compiled by YouGov Sport, a division of SMG Insight one of the world’s largest and most respected research firms. The Hero CPL has long been regarded as one of the premier events in world cricket and this leap in viewership indicates how popular the tournament has become in all corners of the globe.
Key drivers include a big linear viewership increase in India of 81% to over 74.9 million, growth by 62% in the UK, as well as significant increases across the Caribbean, South Africa and in other key markets in Asia. The innovative Hero CPL social media channels also helped drive this year’s audience growth with engaging content being produced both during and outside of the tournament with all the major social media platforms showing significant advances in audience engagement levels.
Hero’s CPL’s CEO, Peter Russell was elated with the growth as he realizes the tournament has grown in stature and reputation every year. They are delighted with the linear television and streaming numbers as well as the fantastic growth they are seeing across their digital channels. Thus, they are excited about their upcoming plans for 2021, making their content even more accessible and engaging.
Chelsea to play Man City in Champions League Final in Instanbul
Chelsea will face Manchester City in the Champions League final in Istanbul after convincingly overcoming a fading Real Madrid at Stamford Bridge.
On a night of high tension, even behind closed doors, Chelsea fully deserved a victory that sets up an all-English final against Pep Guardiola’s Premier League leaders on 29 May. Timo Werner headed in from almost on the goal-line in the 28th minute. Mount, sealed Chelsea’s place in their first Champions League final since they won the competition in 2012. Fans of this beautiful game will get a dry run of this final, as Chelsea is scheduled to take on Manchester City on Saturday from 12:30pm in the English Premier League.
ManU Upcoming Games
Manchester United’s postponed home Premier League match with Liverpool has been rearranged for Thursday, 13 May. The decision means United must play two games in the space of 50 hours as their home game against Leicester has been moved forward a day to Tuesday, 11 May. Liverpool’s game at West Brom, which was thought might be moved to accommodate the fixture, will remain as scheduled on Sunday, 16 May. As such, Manchester United will play a total of 4 games in just 8 days.
“Keeping 758 Moving” 10K event Slated for Saturday April 24th
On Saturday April 24th 2021, a group of long distance runners will participate in a 10K event in St Lucia.
The event with the tagline “Keeping 758 Moving” will get on the way from 5:30 am. This 10 Kilometer event will commence from Balata and will end at La-Toc. The event will see the likes of Lucian marathon legends Zephrinus Joseph, Jason Sayers, Michael Megga boost Biscette, and Charles Sayers. Other athletes including the likes of Ted Sandiford, Colin Weeks, Neville Dupre, and Julian Toussaint will also participate in this event.
The organizers invite anyone who is interested to participate in this event.
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